Title:
How to think like an entrepreneur / Philip Delves Broughton.
ISBN:
9781250078711
Personal Author:
Edition:
First U.S. edition.
Publication Information:
New York : Picador, 2016.
©2016
Physical Description:
x, 179 pages : illustrations ; 19 cm.
Contents:
I. The Entrepreneurial Mind -- 1. The Material Question -- 2. Cognitive Complexity -- 3. Wanting It -- 4. Age vs Experience -- 5. The Old Man and the Fish -- 6. Closing the Experience Gap -- II. A Brief History of an Idea -- III. Searching for Opportunity -- 1. The Adjacent Possible -- 2. The Gossip Test -- 3. A Bug Named Jim -- 4. Shifts and Disruptions -- 5. The Slow Hunch -- IV. Responding to Opportunity -- 1. Assembling Complementary Assets -- 2. People -- 3. Context -- 4. Planning -- V. Exploiting Opportunity -- 1. The Struggle -- 2. Being and Becoming -- 3. Failure 1 and Failure 2 -- 4. Indifference and Lightness.
Summary:
"Having the drive, ambition and inspiration to start a new business takes a special mindset and self-confidence--think Steve Jobs, Elon Musk, Mark Zuckerberg. It's no wonder that we regard successful entrepreneurs as modern day magicians, transforming sometimes radical ideas into global brands that change the way we live our lives. But what if that spirit and drive were applied to the world outside of business startups? An entrepreneur seeks to build something from nothing; to take an inspired idea and make it a reality. How to Think Like An Entrepreneur will explore what it takes to be a successful entrepreneur--the ability to disrupt the status quo and generate fresh perspectives--and ultimately lead us to the heart of great entrepreneurial thinking: an understanding of our deepest human needs. By harnessing the passion, verve and limitless imagination of an entrepreneur, this book will show you new ways to improve your business, but also your life and relationships."-- Provided by publisher.
Series Title:
Series Sequence:
OCLC Number:
ocn952276963
Availability:
Apple Valley - Galaxie~1
Burnsville - Burnhaven~1
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