Preface: Before you enter : a note from the author -- What's your phone booth moment? -- The origin of alter egos -- The power of the alter ego effect -- Your ordinary world -- Finding your moments of impact -- The hidden forces of the enemy -- Pulling the enemy from the shadows -- The power of your story -- Choosing your extraordinary world -- The power of a mission -- Defining your superpowers and crafting the name -- Breathing life into your alter ego -- The heroic origin story -- Activating your alter ego with a totem or artifact -- Tests, trials, and delivering the ground punch -- Mindsets, missions, quests, and adventures.